https://core.ac.uk/download/pdf/154347837.pdf

The main goal of this research is to create a prototype application in Unity3D using 3D City Model generated from LIDAR/Point Cloud data with Virtual Reality feature enabling the use of Google Cardboard accessories. This application has a purpose of showing Yado-VR 3D city model potential/use-case into their new potential customer. Aside from the application development, a marketing plan also constructed in this research to give Yado-VR a business direction to approach their new market.